An insightful interview with Elisse Jones – National Loyalty Manager: Total Tools In the first of a series of articles I am writing in 2020 on ‘Loyalty Leaders’, I had the pleasure of interviewing Elisse Jones – National Loyalty Manager of Total Tools. Total Tools is Australia’s leading professional tool retailer with 82 stores nationwide…
Read moreLoyalty Program managers: Here are seven ideas for tough times
We are all doing our best to dig deep, be strong and be proactive during these challenging COVID19 times. For those of you who have a loyalty or rewards program it’s worth considering a few strategies to leverage your program to be more valuable to your: Members (be sensitive and generous where you can) and…
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