Category Archives: Loyalty marketing

What’s the point? Ideas, insights and interviews

Is loyalty program data being used to enhance members’ shopping experience or invade their privacy?

• June 28, 2018

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Australian Millennials keen on cryptocurrency instead of loyalty points

• June 16, 2018

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Saving loyalty programs from extinction

• March 12, 2018

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How do marketers measure the success of their customer loyalty strategies?

• February 8, 2018

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What does it take for your organisation to be a leader in customer loyalty?

• January 30, 2018

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Loyalty programs, blockchain and cryptocurrency – where’s the opportunity?

• January 25, 2018

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