Category Archives: Rewards and Recognition

  • What a European Vacation taught me about loyalty programs and memorable moments
    January 22, 2018
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  • Customer loyalty – the marketers’ point of view
    December 7, 2017
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  • Is it worth adding a paid subscription membership level to your loyalty program?
    November 3, 2017
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  • Is an email address worth some cake?
    October 31, 2017
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  • Why are brands bothering to revitalise their loyalty and rewards programs (some are even starting new ones)
    February 16, 2017
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What’s the point? Ideas, insights and interviews

Saving loyalty programs from extinction

Saving loyalty programs from extinction

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How do marketers measure the success of their customer loyalty strategies?

How do marketers measure the success of their customer loyalty strategies?

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What does it take for your organisation to be a leader in customer loyalty?

What does it take for your organisation to be a leader in customer loyalty?

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Loyalty programs, blockchain and cryptocurrency – where’s the opportunity?

Loyalty programs, blockchain and cryptocurrency – where’s the opportunity?

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What a European Vacation taught me about loyalty programs and memorable moments

What a European Vacation taught me about loyalty programs and memorable moments

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Customer loyalty – the marketers’ point of view

Customer loyalty – the marketers’ point of view

Read More