What’s the point? Ideas, insights and interviews

  • The Professor and The Practitioner - Episode 2: What's the difference between loyalty and loyalty programs? Do loyalty programs work?
    The Professor and The Practitioner: Episode 2 of 3 – What’s the difference between loyalty and loyalty programs? Do loyalty programs work?
    September 9, 2024
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  • The Professor and The Practitioner
    The Professor and The Practitioner: Episode 1 of 3 – What is loyalty? Does it exist?
    August 31, 2024
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  • Nicola Shawyer – a Loyalty Insights Leader motivated by the value of data to benefit the business and the customer
    Nicola Shawyer – a Loyalty Insights Leader motivated by the value of data to benefit the business and the customer
    July 16, 2024
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  • Carolyn Pierre – a Loyalty Leader motivating a clear and simple strategy to achieve ongoing success for Club Jetstar
    Carolyn Pierre – a Loyalty Leader motivating a clear and simple strategy to achieve ongoing success for Club Jetstar
    July 2, 2024
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  • Matt Zimmerman – A Loyalty Leader launching a game-changing loyalty program, pub+
    Matt Zimmerman – A Loyalty Leader launching a game-changing loyalty program, pub+
    June 24, 2024
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  • Episode 3 of The Professor and The Practitioner. Increasing emotional loyalty’s heartbeat
    The Professor and The Practitioner. Episode 3: Increasing emotional loyalty’s heartbeat
    June 6, 2024
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What's the point? Ideas, insights and interviews