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The Point of Loyalty

Category Archives: paid programs

    Categories

    • Customer loyalty
    • customer loyalty and retention
    • customer loyalty in marketing
    • Customer retention
    • Incentive programs
    • Joyalty*
    • Loyalty marketing
    • Loyalty Programs
    • paid programs
    • Rewards and Recognition
    • Rewards Programs
    • Subscription programs

    What’s the point? Ideas, insights and interviews

    Shine a light on loyalty in 2021

    Shine a light on loyalty in 2021

    • November 4, 2020
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    Commitment to loyalty as a strategic imperative – here’s proof

    Commitment to loyalty as a strategic imperative – here’s proof

    • October 29, 2020
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    Dear loyalty program…

    Dear loyalty program…

    • October 21, 2020
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    Delivering a box of loyalty

    Delivering a box of loyalty

    • September 20, 2020
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    Loyalty programs –  please rise above the points and perks and solve a customer problem

    Loyalty programs – please rise above the points and perks and solve a customer problem

    • September 5, 2020
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    Before, during and after reward redemption – three moments to leverage loyalty program success

    Before, during and after reward redemption – three moments to leverage loyalty program success

    • August 18, 2020
    Read More
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