For Love or Money

The ‘for Love or Money 2016’ research is excellent. It’s great insight to how members view loyalty today and has been very useful to quote in support of our initiatives. I really liked the additional 5 insights this year, however would like to see the research push these insights beyond loyalty programs. Also a deeper dive into customer verbatims would add more richness to the facts and figures. Well done Adam!

-Lee Martin, Head of Digital and Shopper Engagement / Metcash

What’s the point? Ideas, insights and interviews

Jacqui Solly – a loyalty leader with heart

Jacqui Solly – a loyalty leader with heart

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Lifting loyalty programs out of the clutter of conformity

Lifting loyalty programs out of the clutter of conformity

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Paul Wallace – a Loyalty Leader delivering a digital first customer loyalty experience with elegant simplicity

Paul Wallace – a Loyalty Leader delivering a digital first customer loyalty experience with elegant simplicity

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Loyalty programs – let’s go back to being brilliant at the basics

Loyalty programs – let’s go back to being brilliant at the basics

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Roz Travers-Hucker – a Loyalty Leader delivering comprehensive business intelligence and growth actions from loyalty program data

Roz Travers-Hucker – a Loyalty Leader delivering comprehensive business intelligence and growth actions from loyalty program data

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The Professor and The Practitioner: Episode 3 of 3 – Loyalty Programs on the Therapy Couch

The Professor and The Practitioner: Episode 3 of 3 – Loyalty Programs on the Therapy Couch

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