Category Archives: paid programs

  • Loyalty as a strategic imperative
    Commitment to loyalty as a strategic imperative – here’s proof
    October 29, 2020
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  • Dear loyalty program…
    October 21, 2020
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  • Delivering a box of loyalty
    September 20, 2020
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  • Loyalty programs – please rise above the points and perks and solve a customer problem
    Loyalty programs – please rise above the points and perks and solve a customer problem
    September 5, 2020
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  • Loyalty program coffee card
    Before, during and after reward redemption – three moments to leverage loyalty program success
    August 18, 2020
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  • Review and revitalise your loyalty program’s six zones of performance for the new reality
    Review and revitalise your loyalty program’s six zones of performance for the new reality
    August 8, 2020
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What’s the point? Ideas, insights and interviews

Axe the tax of customer acquisition

Axe the tax of customer acquisition

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Is your loyalty program financial ecosystem healthy, wealthy, and wise?

Is your loyalty program financial ecosystem healthy, wealthy, and wise?

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Is your loyalty program financially fit for 2022 (and beyond)?

Is your loyalty program financially fit for 2022 (and beyond)?

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Launching a loyalty program with a higher purpose

Launching a loyalty program with a higher purpose

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35 rays of light to shine onto your loyalty program

35 rays of light to shine onto your loyalty program

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2022: The Renaissance Year for Loyalty Programs

2022: The Renaissance Year for Loyalty Programs

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