Category Archives: Customer loyalty

  • Loyalty program research - For Love or Money™ 2021 -
    Challenge your loyalty program strategy with some revealing (and surprising) consumer insights
    October 3, 2021
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  • Let the loyalty program light in (what’s stopping you?)
    Let the loyalty program light in (what’s stopping you?)
    August 31, 2021
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  • Adding partners to your loyalty program proposition
    Adding partners to your loyalty program proposition. The benefits are clear. (Here’s a six-step plan)
    August 9, 2021
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  • How to lift a loyalty program off the couch of sleepiness
    July 31, 2021
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  • A healthy snack of loyalty program insights from For Love or Money™ 2021 – New Zealand Edition
    June 30, 2021
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  • A healthy snack of loyalty program insights from For Love or Money™ 2021
    June 30, 2021
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What’s the point? Ideas, insights and interviews

Who is interested in a Joyalty* Program?

Who is interested in a Joyalty* Program?

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Kirsten Hasler – a Loyalty Leader and professional marketer with the perfect blend of analytics and creativity

Kirsten Hasler – a Loyalty Leader and professional marketer with the perfect blend of analytics and creativity

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For Love or Money™ 2022 – two reports with insights to lift your loyalty programs out of the sea of sameness

For Love or Money™ 2022 – two reports with insights to lift your loyalty programs out of the sea of sameness

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Jaimi Farrey – a Loyalty Leader and champion of the customer

Jaimi Farrey – a Loyalty Leader and champion of the customer

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Adding partners to a loyalty program ecosystem – what’s old is new again (here’s a Six-Step Partner Plan)

Adding partners to a loyalty program ecosystem – what’s old is new again (here’s a Six-Step Partner Plan)

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Dave Canty – a Loyalty Leader solving problems, one loyalty program at a time

Dave Canty – a Loyalty Leader solving problems, one loyalty program at a time

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