Category Archives: Customer loyalty

  • Rosemary Martin – a Loyalty Leader with a passion for art, human behaviour, and balancing commercial reality with customer centricity
    Rosemary Martin – a Loyalty Leader with a passion for art, human behaviour, and balancing commercial reality with customer centricity
    May 20, 2023
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  • Now available: The 2023 and 11th edition of For Love or Money™  
    May 14, 2023
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  • Loyalty Leader Sam Hopgood
    Loyalty Leader Sam Hopgood – a love story of surfing, data, and a membership program that brings it all together!
    May 4, 2023
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  • Loyalty Leader Felicity McIntosh – a passionate and professional loyalty marketer who loves to hang out in supermarkets (strange but true)!
    Loyalty Leader Felicity McIntosh – a passionate and professional loyalty marketer who loves to hang out in supermarkets (strange but true)!
    March 22, 2023
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  • Here's a recent collection of Loyalty Leader Interviews (x 2); articles and other VILPI (?)
    Here’s a recent collection of Loyalty Leader Interviews (x 2); articles and other VILPI (?)
    March 1, 2023
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  • Loyalty Leader Leela Sennitt - a fascinating life of criminology, wine and loyalty programs
    Loyalty Leader Leela Sennitt – a fascinating life of criminology, wine and loyalty programs
    February 22, 2023
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What’s the point? Ideas, insights and interviews