Do you want to design a new program?
Do you want to revitalise and future-proof an existing program?
-
Loyalty strategy and leadership alignment
Build your program strategy with leadership & team alignment on program vision, goals and measures of success
-
Design a distinctive and unique program proposition
Design a program structure with a differentiated and distinctive proposition utilising our proprietary Quality Program Proposition (QPP) to move your members from transactional to emotional connections.
-
Member and non-member research + Data Analytics = deeper loyalty insights to support strategy
Assess customer behaviour data for insights, combined with member & non-member research based on benchmarks from our ongoing For Love or Money™ studies
-
Evaluate the value and viability of existing and new program partners
Access our proprietary program partner evaluation model for revenue gain and member value-add
-
Identify and evaluate required loyalty technology
Identify and evaluate technology partners for the required program strategy and structure
Do you want to revitalise and future-proof an existing program?
-
What’s the problem with your program?
Identify the gaps and opportunities with your existing program with our 47-point future-proof diagnostic
-
Avoid the risks of changing a program structure
Evaluate the risks of changing a program with our unique risk mitigation model to identify the impact of loyalty program changes to the business and members
-
Build a team of loyalty champions
Develop a loyalty champion strategy and action plan to gain alignment, excitement and commitment
-
Assess your program's financial viability
Build a dynamic financial model with profit and loss, cashflow and balance sheet
-
Avoid program failure with our Failure Factors Risk Mitigation and action plan process
We've identified up to 17 failure factors to provide our clients with a Failure Factor Risk Mitigation Model and action plan to avoid the death of a program (dramatic but realistic).
Other Loyalty Services
Ongoing loyalty mentoring
Ongoing loyalty mentoring Supporting loyalty teams for ongoing program optimisation
Speaking, keynotes and tailored workshops
Speaking, keynotes and tailored workshops Tailored topics to educate and inspire participants on the power of loyalty and rewards programs
Bespoke Industry loyalty research
Bespoke Industry loyalty research Tailored industry research on customer loyalty