Category Archives: Rewards and Recognition

  • Can loyalty programs make price irrelevant?
    January 25, 2025
    Read More
  • The Professor and The Practitioner: Episode 2 of 3 – The future of loyalty programs
    January 20, 2025
    Read More
  • Professor Cristina Ziliani: Professor of Marketing at University of Parma Scientific Director of the Loyalty Observatory
    The Professor and The Practitioner: Episode 1 of 3 – The evolution of loyalty management
    January 12, 2025
    Read More
  • The year of gifting the 10th free coffee to a stranger
    The year of gifting the 10th free coffee to a stranger
    December 8, 2024
    Read More
  • Loyalty program ‘Troubles and Trends’ for 2025
    Loyalty program ‘Troubles and Trends’ for 2025 (with six actions)
    November 29, 2024
    Read More
  • Launch of a new loyalty podcast – Notes & Books. Loyalty Magic.
    Launch of a new loyalty podcast: Notes & Books. Loyalty Magic.
    November 23, 2024
    Read More

What’s the point? Ideas, insights and interviews