The triple bottom-line of loyalty program success©
The ‘Triple bottom-line of loyalty program success©’ is defined as:
A loyalty program being of service to three integrated priorities:
- Business (brand purpose + profit) = profitable and sustainable
- Customers + Community +Partners/Suppliers = meaningful and desirable
- Team (internal + stores) = belief and buy-in
Enabled by fit-for-purpose technology + Data analysis and insights for action + Dynamic and personalised dialogue.
The workshop: The triple bottom-line of loyalty program success©
To inspire brands on the journey of deciding on a loyalty program (or not) or for those brands with a program that’s not performing and needs refreshing and revitalising, we offer an intensive and practical team workshop - The triple bottom-line of loyalty program success©
Who is the workshop for?
It’s a workshop dedicated for:
- Brands and their teams who are considering a loyalty program or
- Brands and their teams who have a program that needs refreshing and revitalising for long-term value and viability
How long is the workshop?
3-3.5 hours (or variation to suit)
What’s the investment?
Based on the number of participants
Where is it?
Face-to-face at your office or online from our office
What’s in it?
A detailed agenda will be provided to you with some bespoke tailoring to where your brand is on the loyalty program journey
And what else?
We will provide you with more depth and detail on the latest insights from the 12th edition and 2024 For Love or MoneyTM research + a complimentary copy of the comprehensive report.
What’s the deliverable?
- The details behind ‘The triple bottom-line of loyalty program success©’ model
- Risk mitigation plan to avoid loyalty program failure
- A plan-on-a-page framework to inspire the design of your loyalty program (new or existing) to deliver on your ‘Triple bottom-line of loyalty program success©’
More information?
Please contact me adam@thepointofloyalty.com.au to arrange a chat and discuss more details about ‘The workshop - The triple bottom-line of loyalty program success©’.