Loyalty program member activity – up we go!

Loyalty Program activity - For Love or Money 2022
For nine years we have been measuring loyalty program member activity in the For Love or Money™​ loyalty program research study. in the 2022 For Love or Money™ study I was happy (and a little relieved) to see the slight increase in loyalty program member activity, although there is still plenty of room for growth.…
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Loyalty research – For Love or Money™ 2022 on Let’s Talk Loyalty

Let's Talk Loyalty and For Love or Money
In episode 219 of Let's Talk Loyalty, Adam Posner joins Paula Thomas to discuss some of the many insights in the latest For Love or Money™ 2022  customer loyalty and loyalty program research report. Adam explains key insights from his research and discusses what compels consumers to join a loyalty program and the "3 Bs"…
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Now available: For Love or Money™ 2022 – Australia

For Love or Money™ 2022 - Australia
What’s in For Love or Money™ 2022 that will make a difference to your customer loyalty strategies and loyalty program success? This is the 10th edition of the annual Australian consumer research study tracking key trends and insights on customer loyalty and loyalty programs. It has 10 sections, seven new areas were researched, 59 summary insights are…
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