Adam very quickly grasped the nuances of our business, using understandable frameworks to enrich our understanding of customer engagement techniques and related commercial opportunities. He has a collaborative approach to internally upskilling businesses to action quick wins whilst considering broader strategic and technological needs. Adam’s input has already been felt with strong ROI on a recent prospect activation and lapsed customer re-engagement initiative.

I can’t recommend him highly enough and hope to draw on his loyalty expertise as our digital transformation develops.

Kirsten Thompson: Head of Marketing Communication - GlobeWest