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Last 30 Posts
- Which loyalty program structures and benefits do members prefer?
- The ACCC review of loyalty programs (‘schemes’ …ouch!)
- AIA Vitality: It’s not a loyalty program – it’s a science-backed wellness program with incentives and rewards
- Subscription guilt – myth or reality?
- Two issues impacting the value and viability of loyalty programs
- Loyalty research – For Love or Money 2019 (released this June)
- The Points Whisperer™ (shhhh…)
- Subscribe here, subscribe there, subscribe everywhere
- Aussie, Aussie, Aussie…oi…this lady loves loyalty!
- The ‘loyalty’ luck of the Irish
- 26 years of living (and loving) the loyalty program landscape
- The other side of the rope
- How to balance the value and viability of adding partner benefits to your loyalty program
- Will your loyalty program fortune be realised in 2019?
- How GuildSuper is using a cash-back rewards program to crack the Superannuation engagement code.
- A collection of 12 loyalty program insights from 12 months of 2018
- 27 emails and $168 dollars of happy birthday gifts from my rewards programs
- Best-in-class loyalty and rewards programs are a blend of five benefit categories
- The DNA of a valuable loyalty and rewards program
- How to find the “X” factor in your customer loyalty or rewards program
- Is your loyalty program ready for a paid subscription level?
- Five insights from joining 39 loyalty & rewards programs in-store
- Leading loyalty programs beyond breaking point.
- Loyalty programs and crytpocurrency – research reveals an insight, the reality is more rewarding
- Is loyalty program data being used to enhance members’ shopping experience or invade their privacy?
- Australian Millennials keen on cryptocurrency instead of loyalty points
- Saving loyalty programs from extinction
- How do marketers measure the success of their customer loyalty strategies?
- What does it take for your organisation to be a leader in customer loyalty?
- Loyalty programs, blockchain and cryptocurrency – where’s the opportunity?
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